Gold Standard Solutions · Multi-Location Marketing

One Brand Voice.
Every Location.
Zero Inconsistency.

Managing email, SMS, and loyalty across multiple dispensary locations creates complexity that kills performance. We centralize your retention marketing, maintain brand consistency, and deliver location-specific campaigns that drive revenue at every store.

Scale My Marketing

The Multi-Location Challenge

Why Multi-Store Marketing Breaks Down

The more locations you operate, the harder it becomes to maintain marketing quality and consistency. These are the problems we see at every multi-location dispensary before we step in.

Inconsistent Brand Voice

Different managers at different stores send different messages. Your brand looks fragmented to customers who visit more than one location, and your marketing loses the authority that comes from a unified voice.

Duplicated Effort

Each location rebuilds the same campaigns, automations, and templates from scratch. Your team wastes hours every week recreating work that should exist once and deploy everywhere.

No Cross-Location Insights

You can't compare performance, identify winning strategies, or spot underperforming stores. Without unified reporting, decisions are based on gut instinct instead of data.

Platform Fragmentation

Different locations on different CRMs, POS systems, or sending domains. Data lives in silos, making segmentation, reporting, and customer tracking across stores nearly impossible.

Compliance Risk

One store's non-compliant email or SMS can damage sender reputation across your entire brand. A single mistake at one location impacts deliverability for every store.

How We Solve It

Centralized Marketing. Localized Execution.

We manage your entire email and SMS marketing operation from a single dashboard, with the flexibility to run location-specific campaigns whenever you need them.

Service 01

Centralized Campaign Management

One team manages email and SMS campaigns for all locations. Shared templates, brand-approved copy, coordinated scheduling. No more inconsistent messaging or duplicated effort across stores.

Service 02

Location-Level Segmentation

Every customer is tagged to their primary store. Campaigns can be brand-wide or location-specific, same platform, one dashboard. Promotions reach the right audience at the right location every time.

Service 03

Unified Automation Flows

Welcome sequences, win-back flows, birthday campaigns, and post-purchase follow-ups built once, deployed across all locations with location-specific personalization. One build, every store benefits.

Service 04

Consolidated Loyalty Program

One loyalty program that works across all stores. Customers earn and redeem at any location. Centralized tier management on Alpine IQ or SpringBig.

Service 05

Single Sending Domain & Reputation

One warmed-up, authenticated domain for all locations. No fragmented sender reputations. Consistent inbox placement everywhere, protecting your brand from deliverability issues.

Service 06

Cross-Location Reporting

Weekly reports comparing open rates, revenue per send, list growth, and loyalty metrics across every location. Identify what's working at your top-performing stores and replicate it across all of them.

Platform Expertise

CRM + Loyalty + Marketing

Multi-location hierarchy, role-based access, and cross-store loyalty. Our preferred platform for operators who need enterprise-grade segmentation and unified reporting across all locations.

Learn about Alpine IQ →

SMS + Loyalty

Multi-store SMS and loyalty with location tagging. Strong POS integrations and robust multi-location campaign management for growing dispensary chains.

Learn about SpringBig →

POS + E-Commerce

Native multi-location support within the Dutchie ecosystem. We configure and optimize Dutchie's built-in tools alongside third-party CRM integrations for full coverage.

Learn about Dutchie →

Who This Is For

Built for Operators Who Manage More Than One Location

Whether you're running two stores or twenty, we've built multi-location marketing systems for operators at every stage of growth.

Dispensaries with 2 to 5 locations looking to professionalize their marketing and stop relying on individual store managers to run campaigns.

Growing chains expanding to new markets who need their marketing infrastructure to scale with them from day one.

MSOs managing 5 or more locations across multiple states who need centralized reporting, compliance management, and brand consistency.

Franchisees needing brand-compliant marketing support that aligns with franchisor guidelines while driving local results.

Operators consolidating after acquisition who need to unify disparate marketing systems, customer databases, and loyalty programs into one coherent operation.

What's Included

Everything You Need to Scale

Every multi-location engagement includes the full suite of tools, systems, and ongoing management your operation needs to run consistent, revenue-generating marketing across every store.

CAL

Shared Campaign Calendar

One coordinated schedule for brand-wide and location-specific campaigns, so stores never conflict or overlap.

TMP

Brand-Approved Template Library

Custom email and SMS templates designed once and deployed across all locations with local personalization built in.

AUT

Location-Specific Automation Flows

Welcome, win-back, birthday, and post-purchase automations that reference each customer's primary store.

LYL

Centralized Loyalty Management

One loyalty program across all stores with unified tier management, cross-location earning, and centralized reporting.

RPT

Weekly Cross-Location Reports

Comparative performance data across every location: open rates, revenue per send, list growth, and loyalty metrics.

MGR

Dedicated Account Manager

One point of contact who knows every location, coordinates with your team, and owns the entire marketing operation.

SET

Platform Setup & Migration

Full setup on Alpine IQ, SpringBig, or Dutchie, including domain warmup and data migration from legacy systems.

Common Questions

Frequently Asked

Can you manage locations on different POS systems?▾

Yes. We regularly manage multi-location clients where different stores run different POS systems, whether that's Dutchie, Treez, Cova, or others. We configure the CRM layer to normalize data across all POS sources so your segmentation, reporting, and automation work seamlessly regardless of which POS each location uses.

How do you handle location-specific promotions?▾

Every customer in your database is tagged to their primary store location. When a location needs a store-specific promotion, whether it's a local vendor day, a location anniversary, or a market-specific deal, we segment and send to only that store's audience. Brand-wide campaigns go to everyone. It all runs from the same platform and dashboard.

What if our locations are in different states with different compliance rules?▾

We build compliance rules into the segmentation and campaign approval workflow for each state. Content restrictions, required disclaimers, opt-in requirements, and sending windows are all configured at the location level. Your New Jersey stores get New Jersey-compliant messaging, your New York stores get New York-compliant messaging, all managed from one system.

How long does onboarding take for multi-location clients?▾

Typically 2 to 4 weeks depending on the number of locations and the complexity of your current setup. If we're migrating from multiple platforms or consolidating separate customer databases, it takes closer to 4 weeks. If you're already on one platform and we're optimizing, we can be live in 2 weeks. The domain warmup process runs in parallel.

Do you charge per location?▾

Pricing is based on total audience size and campaign volume across all locations, not a per-location fee. This means adding a new location doesn't automatically increase your costs, it only changes if your total list size or sending volume increases significantly. No contracts, month to month, 30-day cancellation notice.

One Brand Voice.Every Location.Zero Inconsistency.